Viralterkini.id, Jakarta – The name Heni Purnamasari or better known as Heni Sagara, a pharmacist and successful entrepreneur in the leather and beauty industry, is back in the spotlight.
The owner of the skincare factory whose all products are officially registered in BPOM spoke up regarding the accusation of voice recordings in the Nikita Mirzani hearing and the old issue that dragged him as “Skincare Mafia.”
Heni Sagara, who came from Sumedang, West Java, was widely known for his expertise in mixing and marketing skincare products with strict security standards.
The success of the business he built for years has been a support for thousands of workers. However, his reputation was shaken when last year he was suddenly mentioned in the podcast that featured Dr. Oky Pratama and Dr. Richard Lee.
The term “mafia skincare” that was made without evidence leads to Heni, triggers stigma on social media and even alleged extortion efforts.
“All of my hard work was almost destroyed by the stigma that was attached just like that without basis,” Heni said.
Dragged the issue of the trial voice recording
Not yet over to face old accusations, Heni was again hit by a new wave of slander. In the hearing between Nikita Mirzani and Reza Gladys, a vote recorded that claimed to contain conversations in the authorities.
Without verification, a number of parties immediately accused Heni’s voice. The blasphemy attack flooded its social media.
However, the situation changed when Lucinta Luna uploaded the recording on Instagram and mentioned the name of the owner of the voice who was not Heni.
This upload was reinforced by a repost of Nikita Mirzani, who confirmed that the sound was not related to Heni.
“This fact proves the accusation of me wrong address. Hopefully this is a lesson to always be tabayyun before spreading the news,” Heni said.
Clarification and affirmation
Heni asserted that all of his products had passed the test and had a BPOM permit. The factory he manages continues to operate according to government standards. “I am not a skincare mafia, I am a pharmacist who works following the rules. My name is designed and my reputation is attacked, but I believe the truth will find its way,” he said.
Rows of digital attacks
In addition to public accusations, Heni had been a victim of death hoaks in October 2024. The fake news made the family panic before finally proven to be untrue.
In April 2025, the official website of Marwah -Brand related to its business – was hijacked and falsified. He also experienced doxing, where his personal data was distributed to the public, threatening the security of himself and his family.
Legal steps
Heni’s attorney confirmed that he would take legal action against those who spread slander, hoaks, hacking, or doxing. Heni invites the public to be wiser in receiving information.
“In the era of flood information, false news can spread faster than clarification. The principle of tabayyun is not only religious teachings, but moral guidelines so that we do not participate in damaging the good name of innocent people,” he said. (dp)
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